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Customer — Mondelēz International / Task — Packaging design for meal replacements. The packaging should communicate the brand identity, highlight the product's key features, and attract the target audience (teenagers).

Since there wasn't a single product name, I tried using different suggested naming variations for various design themes. I presented 6 packaging options: one with an illustration in the form of a technical drawing, several options with an abstract contrasting pattern, and others with bold typography and funny characters.

PLANEATS

FOOD PACKAGE / illustration / package design / logo design / 2020

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